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How to wear your Knotty...not just at the beach ūüėČ

How to wear your Knotty...not just at the beach ūüėČ

Days on the beach, late night bonfires, and days spent lazing in the sun by the pool. There are so many photo-worthy moments waiting to happen on the beach, but if we’re being honest sometimes our towel is killing our game - enter Knotty!

It's a towel, yes, but oh so much more! Make it a bag to carry all sunscreen, water, beach  scarves, hats, earphones, sundresses…Want to eliminate the beach bag clutter with one stylish solution? Use your Knotty!


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We were blown away when we met Dali and Finn, two teenagers with big dreams to make a difference. They’ve created a street wear brand, Nalu, based on a get/give model - when you purchase a Nalu t-shirt they give a school uniform to a child that needs one. We sat down with the oldest of the two siblings, Dali to find out more…

What inspired you to start your label, Nalu?

Nalu began out of a spontaneous desire to keep our friends in school. In 2011 Finn and I spent time in schools in hot dusty central India while our parents volunteered as chiropractors. We formed some great friends then and each year we revisit the same place. At a certain point I turned 13 and I saw something that I did not like- a lot of my friends were missing. They were no longer at school because they could not afford a school uniform. The government stops paying for it at this age. My friends were working in brick factories, in construction, farming or were pregnant…all at age 13. Strangely enough, once the child is in school, they get free food, tuition and school books. But the uniform decides if a child stays on school or not; it is THE determining factor. Our bright friends wanted to stay in school but these families are so poor that they do not even have a spare apple for the whole family in one year let alone a school uniform! We could not believe that something so affordable for us could have such a measurable impact to keep our friends in school and break the poverty cycle.

But we did not want to start a charity. We did not want to return to the children we had been helping and tell them we could no longer provide uniforms because donations had dried up. So we started Nalu as a for profit business and for every t-shirt we sell, we give a school uniform to a child who needs one.

We love fashion, creativity, travel and our friends in India. So we combined our loves and started a social enterprise.

Do you design t shirts just for kids, or is there something for adults too?
Yes, we make for men, women and children. Its really cool, simple street wear that you can see on our website
We also have trucker caps, sweaters and backpacks.

You’ve developed a great initiative for casual clothes day at schools. What does it involve?

Most schools in the western world wear a formal school uniform. But roughly 4 times per year they have what is called ‚Äúcasual clothes day‚ÄĚ. Usually this day is when students wear their casual clothes and make a small donation to contribute towards a charity or a community project. We thought that when the privileged students slip out of their uniform for casual clothes day, they could purchase a Nalu t-shirt and in doing so, provide a new, correctly fitting school uniform to a child who needs one for an entire year. Kids helping kids, schools helping schools‚Ķ‚Ķfor us this is a no brainer way to help a child less well off than us.

In five years time, what do you hope to be doing?

This is a long time question; we only have a plan up to 2 years from now but the principles remain unchangeable. We would like to keep as many children flowing into high school after age 12 as possible. We manage our giving component conservatively so we do not disappoint students over the long term - once we commit to a student, we like to know we can support that student continually through high school when they need a school uniform if they choose to continue their education.

Personally I would like study fashion and keep designing super cool street clothes for both urbanites and nature loving enthusiasts.

And finally, we would love it and be humbled to see our customers wearing our Nalu gear, knowing that they have helped keep a child in school.

And lastly Dali, which is your favourite Knotty towel?

I already have the Original in Charcoal so this would definitely come in as my favourite. All Knotty towels are natural to touch and are a perfect size for chillin’ on the beach or to use as a towel when we travel about in hot climates. Cool name Knotty because of all the little knots at the end of each towel…

You can show your support of these amazing teens by following their Instagram and Facebook page

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We were very excited when Sportsgirl approached us a little while back to collaborate on an exclusive range of Oteki designs. The limited edition towels, available in four best selling Knotty colours (Sherbie, Caribbean, Denim & Charcoal) have now landed in store at Sportsgirl and you can shop the styles at

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"Good Vibrations" captures all the action on our Knotty Towels Summer 2015 Campaign Shoot with Steph Claire Smith. Shot on location in bayside Melbourne, we hope you enjoy watching this film as much as we enjoyed making it! 
A special thanks to the following brands for their involvement: Spell Designs, Lack of Color, Sticks and Sparrow Eyewear, Kissmax 2013, Kitte Accoutrement, Reclaimed Furniture Design, Say It With Flowers and Organic Avenue Australia.
Credits: Creative Direction/Styling - Chrissie Young, Photography - Nick Walters, Videography - Savant Garde Productions, Hair & Makeup - Megan Everett

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Here's a few snaps from behind the scenes on our latest campaign shoot featuring the beautiful Steph Claire Smith. It was an early start and a cold day but the great team made it alot of fun. We can't wait to share the final edited images with you!

Credits: Photographer - Nick Walters, Creative Direction/Styling - Chrissie Young, H & MU - Meg Everett, Videographer - Tim Evans

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We know Knotty's make the perfect towel for travel and home but they're also perfect as a fashion accessory. Here we share four ways to style your Knotty during both summer and winter!
Wear Knotty's as a neck scarf over a dress or cotton tee in summer or with a knit and jacket in winter. Simply wrap around the neck once and then tie loosely at the front. The soft cotton and linen weaves feel beautiful against the skin.
A Knotty looks great worn as a halter dress either over your bathers or on its own! Twist two corners of the towel a few times then cross at front and tie in a knot at the back of the neck. 
Did you know that wrapping your wet hair in a Knotty towel reduces frizz? So not only will you look pretty cool in your Knotty head scarf but when you take it off your hair will look great too! This look  may take a few attempts to get right. Our tip is to fold the towel five times long ways, wrap once around your entire head, then thread one end at the top and one at the base of your neck.
Knotty's are the essential travel companion because they are so compact and quick drying but they also take the stress out of what to wear on holidays. Simply wrap your towel around you as a sarong to move easily from the pool or beach to lunch or sunset cocktails. 
We are having a Stocktake Sale!
Until the end of June purchase four Knotty Originals for just $100.
Simply enter code: EOFY at checkout to redeem offer.

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